ImageWorks Creative Blog
5 Reasons Why Small Business Marketing Fails

Top 5 Reasons Why Most Small and Medium-size Businesses Fail at Marketing

Posted by Scott October 15, 2015

Businesses face many challenges, and most of them are related to their core business offerings … and rightly so. However, no matter how great your product or service is, the fact remains that those who “have a need to know” need to be aware of what you offer.

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Sponsorships can be a great way to promote your business.

Benefits of Digital Marketing Sponsorships

Posted by Jess October 13, 2015

(This is a guest blog from one of our previous guest posters, Michelle L. Smith).

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Shout out to Sharpspring Marketing Automation

SharpSpring: Small Business Marketing Automation that Works

Posted by Jess October 1, 2015

Over the past few months, we’ve been testing out SharpSpring, a marketing automation software designed as a powerful solution for small businesses. We’re excited to be offering SharpSpring to our clients, giving them the opportunity to manage and collect sales leads, contacts, email marketing efforts, and other tools to grow their businesses.

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Business Lessons We Learned from Nathan for You

7 Practical Business Tips We Learned From Comedy Central’s “Nathan for You”

Posted by Jess September 22, 2015

If you haven’t seen Nathan for You on Comedy Central, now is a great time to get caught up on seasons 1 and 2 before season 3 premieres on October 15th.

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Don't be a victim of bad SEO. Drop these 5 outdated practices today!

5 SEO Tactics You Need to Forget Right Now

Posted by Jess August 31, 2015

As long as we've had search engines, we've had SEOs trying to game the results. For search engine optimizers who have been in the business for a long time, it can be hard to let go of the old techniques in favor of the new ones. Even marketers who know "just enough to be dangerous" are at risk of abusing tactics that Google now punishes or ignores.

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A quick share about SEO ranking factors in 2015

We've Been Waiting for These! The Moz 2015 Search Ranking Factors Are In!

Posted by Jess August 26, 2015

Every two years, those of us working in SEO await the results of Moz's detailed survey into Google's Ranking Factors. It's a chance for us to see what other professionals think about strategies, techniques, and best practices to follow for the months ahead.

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Above the Fold Web Design and UX Design

Above the Fold is Dead, Long Live Above the Fold

Posted by Jess August 21, 2015

Designing for an audience that may only look “above the fold” is a long-standing practice that goes back as far as newspapers do, but how much it matters in today’s world of scroll wheels and touchpads is the subject of much debate.

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Logo design services are important. Is one logo design enough to choose from?

Is One Logo Enough? Why Some Top Designers Present Just One Option When Branding a Business

Posted by Jess July 30, 2015

Let's start by making one thing clear: we love working with our clients to bring their brands to life. Whether we're approached to redesign an existing brand or to develop an identity for a new company, we welcome the opportunity to exercise our creative muscles. We want the finished result to be something everyone feels proud to display.

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New website design launch, website evolution launch

Site Launch: Take a Look at KM Institute Before & After

Posted by Jess July 17, 2015

KM Institute, experts in knowledge management and knowledge management certifications, has been working with us for a long time. For the past several months, we've been working with them to help evolve the way their brand looks and feels, and the result is a brand new website that represents their modern approach to training and organization.

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Improve your website design with HTML5 animations.

HTML5 Animations: Cool Add-Ons to Engage Your Visitors

Posted by Jess July 7, 2015

Animations are everywhere these days. They help key content stand out and draw the eye to different areas of your webpage. We recommend using animations when you have important things to feature, or if you really want to add the “WOW” factor to your site. There are many types of animations: timed, slideshows, Y-axis (on scroll), activated on click, permanently “on”, and so many more.

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"With their copywriting capabilities, SEO expertise, and an eye for design, this firm has it all!"

"ImageWorks’ branding and marketing strategies have led to a tenfold increase in our organic website traffic."

"We have already seen a lot more user engagement than we ever have had in the past. Scott never said no. As a result, I am a hero at work for creating this great new site."

"Scott is the only person I've talked to who really took the time to understand my marketing needs and helped me make the changes to my website and marketing plan."

"Pssst! Did you know ImageWorks has won over 20 national and international awards for design and marketing from the best names in the industry? Imagine that talent working for your business! "

"ImageWorks knew exactly what I needed and provided it quickly and economically."

"Thanks to the IWC team for creating a brand for us which consistently receives rave reviews!"

"Thanks to you and the ImageWorks team for a successful launch yesterday. Everything turned out great and I really appreciate the effort everyone put in to meet the launch date. I am looking forward to continuing working with you. Best of all, in less than 12 hours of having our new site up, we generated our first lead for a trial."

"We have been extremely happy with their creativeness and are very proud of what they have done for us on our web presence."

"This [design] is phenomenal! Your team has blown me and my expectations away at every phase! I can hardly wait to start marketing."

"A big thank you for an amazing website! I absolutely love it! You and your team did a great job! Fabulous work ... I have been bragging about it to everyone!"

DC Metro Area (Headquarters)

3859 Centerview Drive, Suite 400
Chantilly, Virginia 20151

(703) 378 0000

Satellite

1776 I St NW
Washington, DC 20006

(202) 803 7980

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